Services

I’m not just a content strategist. I’m a healthcare tech insider. That means you’ll spend less time explaining what you do so we can get right down to making content work for your organization.

I specialize in using content to generate leads and move sales in healthcare tech, revenue cycle, mHealth, SaaS, security, and pharma and can integrate into your existing marketing team, or help you get started with one of the packages below.

When you’re ready to talk, fill out this form or grab 15 minutes of my time to talk here.

Don’t see anything that works for you below? Contact me and we can build a solution that aligns with your specific strategic and financial goals.

Get extra life out of your blog content with video previews ($250), video summaries ($500 and up), and voice-over-ready versions to turn into podcast and audio content (project specific).

Customer Experience Reports
starting at $1200/ per page

Possibly the most trustworthy form of customer experience content, this report is based on multiple customers and offers a prospect insight into what they can expect from a relationship with you. A broader story than a case study (which some prospects might read as one-off chances) this paints a clearer picture of what someone who

Creation of messaging deck, based on the Pardot model: brand promise, positioning statement, target audience(s)/pain points/aspirations, mission statement, tone of voice, elevator pitch, brand pillars, headline benefits, supporting examples.

Customer Marketing (Ongoing)
$1,300-$3,100 monthly

Fortify your most valuable relationships and reduce churn with simple email campaigns, tip sheets, infographics, and customer showcases. Learn more.

Email Automation & Pardot Packages

Not getting the most out of your email lists? These packages will get your lead generation moving to drive automated ROI and support your sales teams.

Leverage LinkedIn’s position as the #1 professional social network and strong hospital presence to generate leads while building awareness of and engagement with your brand. Free assessment.

Internal Training & Communication Materials
Battle Cards
starting at $500
$300-$800

Short to long-form emails designed to: Encourage opens through engaging subject lines Promote engagement through easy readability Encourage action through strategic CTAs and formatting

Get extra life out of your blog content with video previews ($250), video summaries ($500 and up), and voice-over-ready versions to turn into podcast and audio content (project specific).

LinkedIn Conversation Ads Management

Leverage LinkedIn’s position as the #1 professional social network and strong hospital presence to generate leads while building awareness of and engagement with your brand. Free assessment.

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Customer Experience Reports

Possibly the most trustworthy form of customer experience content, this report is based on multiple customers and offers a prospect insight into what they can expect from a relationship with you. A broader story than a case study (which some prospects might read as one-off chances) this paints a clearer picture of what someone who

read more
Sales Emails

Short to long-form emails designed to: Encourage opens through engaging subject lines Promote engagement through easy readability Encourage action through strategic CTAs and formatting

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Blog Add-Ons

Get extra life out of your blog content with video previews ($250), video summaries ($500 and up), and voice-over-ready versions to turn into podcast and audio content (project specific).

read more
Email Automation & Pardot Packages

Not getting the most out of your email lists? These packages will get your lead generation moving to drive automated ROI and support your sales teams.

read more
Customer Marketing (Ongoing)

Fortify your most valuable relationships and reduce churn with simple email campaigns, tip sheets, infographics, and customer showcases. Learn more.

read more
Brand Messaging

Creation of messaging deck, based on the Pardot model: brand promise, positioning statement, target audience(s)/pain points/aspirations, mission statement, tone of voice, elevator pitch, brand pillars, headline benefits, supporting examples.

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LinkedIn Content Distribution

Having a hard time getting eyes on that white paper or case study? I’ll create and manage a sponsored InMail campaign to help you connect with the people whose problems you solve best.

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Infographics

Includes Interview to determine topic, purpose, goals Ideation 2-3 theme options Story planning Interview Research Copy creation Graphic/layout suggestions to optimize impact Professional proofing *Design extra **1 infographic page = ~300 words

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Video

Eye-catching Explainer Videos and Presentations

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White Papers

Includes Ideation Identification of relevant topic and engaging angles Copy creation Recommendations of high-impact call outs/quotes Professional proofing **1-page = approx 500 words

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